It's been great working with Team MultiTV — they take complete ownership of every project and are true experts of their domain. That's their USP.
★★★★★
SMS · Subscriber Management System
The revenue operating layer for D2C subscriptions.
MultiTV SMS turns identity, entitlements, payments and engagement into one subscriber brain for OTT, digital publishing and any recurring or pay-per-use business.
360°single subscriber view
24/7automated dunning & retries
0code to change packaging
sms.multitv.cloudRevenue · last 12 monthsLIVE
MRR$412K ↑ 12.4%
Churn2.1% ↓ 0.8 pts
ARPU$3.40 ↑ 6.2%
Premium Annual· $59 / yrRENEWING 94%
Mobile Monthly· $2.99 / moTRIAL → PAID 31%
Match Pass (PPV)· $1.49 / matchLIVE NOW
↑Winback running1,204 lapsed subscribers
Trusted by leading brands & broadcasters worldwide
The problem
Subscribers are a system, not a CRM list.
Plans, devices, payments, trials, refunds, winbacks every revenue event touches five teams and three tools. SMS puts the whole subscriber lifecycle behind one API and one console.
Lifecycle
One loop, fully automated.
Every stage feeds the next the system learns which offer keeps which subscriber.
1IdentifyOTP login, devices, consent
›
2EntitlePlan, geo, device, match
›
3BillCharges, retries, dunning
›
4RetainRenewal, cancel-save, winback
›
5AnalyzeCohorts, churn, LTV
Platform capabilities
Six modules. API-first by design.
Identity & Access
OTP login, signup, device profile and consent capture.
Plans & Offers
Monthly, annual, trials, vouchers, PPV, bundles and add-ons.
Entitlements
Real-time access by plan, device, geo, match and segment.
Payments
Stripe · Razorpay · Paytm · Juspay · PayPal · Amazon Pay.
Lifecycle CRM
Welcome, renewal, cancel, failed-payment and winback triggers.
Analytics
Revenue, cohorts, churn, conversion and content engagement.
Payments orchestration
Every gateway your market expects.
Pre-built integrations with routing, retries and reconciliation handled by SMS.
StripeRazorpayPaytmJuspayPayPalAmazon PayUPICardsWalletsCarrier billing
Packaging
Start where you are. Scale to PaaS.
Three ways to run SMS from revenue layer to full video platform.
SMS Core
The subscriber revenue layer for your existing app.
Core
- Identity, plans and entitlements
- Payments orchestration & dunning
- Revenue analytics and cohorts
- API-first, deploy in weeks
Most popular
SMS Growth
Core plus the engagement engine that compounds revenue.
Growth
- Everything in Core
- Lifecycle CRM welcome, renewal, winback
- Offers, vouchers, PPV and bundles
- Churn prediction and cancel-save flows
SMS + Video PaaS
The full MultiTV stack subscriptions plus streaming.
PaaS
- Everything in Growth
- OTT apps, player, CDN and DRM
- One vendor from sign-up to stream
- Enterprise SLAs and migration support
BILL · RETAIN · GROW · BILL · RETAIN · GROW · BILL · RETAIN · GROW · BILL · RETAIN · GROW · BILL · RETAIN · GROW · BILL · RETAIN · GROW · BILL · RETAIN · GROW · BILL · RETAIN · GROW · BILL · RETAIN · GROW · BILL · RETAIN · GROW ·
360°Single subscriber view
0Code needed to change packaging
24/7Automated dunning & retries
100%Revenue events tracked live
Production numbers from live MultiTV deployments not lab benchmarks.
In practice
From first OTP to loyal subscriber.
Friction-free identity
OTP login, device profiles and consent capture that convert without a password in sight.
- OTP and social login flows
- Device limits and household profiles
- Consent and privacy built in
Plans that change without releases
Launch monthly, annual, trials, vouchers, PPV and bundles from the console zero code.
- Per-market pricing and offers
- Trials, intro offers and upgrades
- Match passes and micro-payments
Revenue that survives failed cards
Smart retries, dunning journeys and gateway routing recover revenue you are currently writing off.
- Automatic retries on optimal schedules
- Dunning emails, SMS and in-app nudges
- Reconciliation across gateways
Analytics that drive the next offer
Cohorts, churn, LTV and content engagement in one view piped to your warehouse if you want it.
- Cohort retention and LTV curves
- Churn-risk scoring per subscriber
- Content-to-revenue attribution
Micro-drama mechanics
The coin economy, built in.
Micro-drama runs on micro-payments. SMS ships the whole wallet coins, packs, unlocks, rewards and the analytics that tune them.
Coins, not cards, per episode
Viewers buy coin packs once, then spend frictionlessly episode by episode, cliffhanger by cliffhanger.
- Coin wallet with IAP packs, bonuses and regional price points
- Per-episode unlocks first episodes free, priced cliffhangers
- Daily check-in rewards, streaks and ad-watch coin top-ups
- Binge bundles and season passes alongside coins
- Expiry, refunds and ledger fully auditable
- Conversion analytics: which episode turns viewers into payers
wallet.multitv.cloudCoin economy · micro-dramaLIVE
COINS SOLD4.2M this month
EP. UNLOCKS380K ↑ 22%
ARPPU$2.10 ↑ 31%
Episode 12 unlock· 30 coinsTOP SELLER
Coin pack 500 + 50 bonus· $4.99 IAPBEST VALUE
Daily check-in reward· +10 coins streakRETENTION
AI Intelligence
AI data analyst and churn intelligence for subscription teams.
SMS brings analysis, prediction, and action into one governed layer so product, finance, and support work from the same truth.
AI Data Analyst Copilot
Ask subscription, billing and retention questions in plain language and get governed answers from live business data.
Churn Prediction Model
Score high-risk subscribers, monitor model confidence, and trigger retention workflows before revenue drops.
Revenue Risk Monitoring
Detect renewal slippage, failed collections, and segment-level risk so teams can intervene fast.
Actionable Intelligence
Turn insights into actions with retry playbooks, targeted campaigns, and recovery tracking in one system.
Cross-Team Decision Layer
Keep product, finance, and support aligned with one governed source of insights, alerts, and prioritized actions.
Leaders' choice in video tech
The results behind every video experience.
See why broadcasters and live streaming providers choose MultiTV to power their video businesses.
Thanks for your efforts on the F62 launch — executed very well, from production to simulcast on multiple platforms. Great to have MultiTV with us.
★★★★★
Ram Deshpande · Vice-President, Digital, Samsung
As Apollo 24/7, we've been associated with MultiTV on our online property 'Health Hour'. The service and technical support received is exceptional.
★★★★★
Kushagr Sharma · Marketing Manager, Apollo 24|7
We were able to consolidate multiple vendors into one MultiTV solution, which made the entire process much simpler. What really stood out was how quickly we were able to move from planning to launch.
★★★★★
Head of Digital · Leading Entertainment Network
We had a huge library of content sitting on the shelf. MultiTV helped us turn that archive into three FAST channels in just a week, giving us a new way to monetize content we already owned.
★★★★★
COO · International Content Studio
We’re now getting highlights out while the game is still fresh. That speed has made a real difference to how quickly we can engage our audience on social.
★★★★★
Head of Content · Sports Broadcaster
We were able to bring several separate infrastructure and media costs together under Streamline. The TCO analysis made the business case clear, and the savings started to show even before the migration was complete.
★★★★★
VP Engineering · OTT Platform
We were able to change our packaging and pricing several times during the quarter without waiting for an app release. That gave us much more flexibility, and our trial-to-paid conversion improved significantly.
★★★★★
Head of Growth · D2C Streaming Service
We’ve been able to connect our live content with commerce in a way we couldn’t before. Fans can discover a jersey and buy it while the match is still happening.
★★★★★
CRO · Sports Media Group
Success stories
Trusted by leading brands.
FAQ
Common questions.
What is MultiTV SMS?
A subscriber revenue operating layer for D2C and OTT — identity, plans, entitlements, payments, CRM and analytics.
Is it API-first?
Yes — start with one module and add the rest, all via clean APIs.
Which gateways are supported?
Stripe, Razorpay, Paytm, Juspay, PayPal, Amazon Pay, Apple/Google IAP, Adyen and Worldpay.
How fast can we deploy?
A phased, de-risked rollout from API base to revenue OS in weeks.
Run revenue like a system.
Tell us about your subscription business and we’ll show SMS running on your plans, your gateways and your markets.
ACQUIRE · BILL · RETAIN · GROW · ACQUIRE · BILL · RETAIN · GROW · ACQUIRE · BILL · RETAIN · GROW · ACQUIRE · BILL · RETAIN · GROW · ACQUIRE · BILL · RETAIN · GROW · ACQUIRE · BILL · RETAIN · GROW ·