PTI Transformation

Hybrid News Platform – How MultiTV Revolutionized India’s Premier News Agency

MultiTV collaborated with PTI, India’s top news agency, to develop a unified platform integrating video, text, and photo content. With this solution, PTI introduced dynamic live streaming and enhanced news delivery, driving greater accessibility and engagement. The new platform successfully consolidated diverse content formats for seamless distribution across multiple channels.

Virtual/Hybrid News Platform

• Four dedicated websites created
• Set-top box integration for live streaming
• Unified content management system
• Increased viewer engagement across platforms

Read the full case study to explore the transformation in detail!