Case Study · ALTBalaji

ALTBalaji — a smoother, scalable migration

ALTBalaji moved its video delivery to MultiTV for more reliable, scalable streaming with a smooth, low-risk migration.

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0downtime during migration

100%library migrated

4weeks end-to-end

app.multitv.cloud/alt-balaji-migration

ALTBalaji — a smoother, scalable migration

CUSTOMER STORY

0Downtime during migrationin production

100%Library migratedmeasured, not modelled

Trusted by leading brands & broadcasters worldwide

At a glance

ALTBalaji: a smoother, scalable migration

ALTBalaji moved its video delivery to MultiTV for more reliable, scalable streaming with a smooth, low-risk migration.

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0Downtime during migration

100%Library migrated

4Weeks end-to-end

1Unified new stack

The story

From challenge to outcome.

Chapter 01 · The challenge

Where they started

Reliable, cost-effective delivery at OTT scale with minimal migration risk.

Chapter 02 · The solution

What MultiTV built

MultiTV planned and executed a phased migration onto its transcoding, CDN and delivery stack. Cloud transcoding, multi-CDN delivery, DRM, player and analytics on one MultiTV stack.

Chapter 03 · The results

What changed

Reliable streaming at scale with optimised delivery cost and a seamless cut-over. a smoother, scalable migration

Chapter 04 · The partnership

Why MultiTV

End-to-end ownership from ingest to delivery, with hands-on engineering and 24/7 support.

“

A full platform migration with zero subscriber-visible downtime — exactly as scoped.

Technology team · ALTBalaji

Other teams, similar outcomes.

Case Study

PTI Transformation

FAQ

Common questions.

Who is ALTBalaji?

A leading brand partnering with MultiTV for video delivery and engagement.

What did MultiTV provide?

An end-to-end video platform — transcoding, delivery, DRM, player and analytics.

Can we achieve similar results?

Yes — talk to us and we'll map your goals to the MultiTV platform.

Get started

Want results like ALTBalaji?

Tell us your goals and we'll show how MultiTV gets you there.

Proven outcomes

Real results for leading brands.

End-to-end

One partner from ingest to revenue.

Enterprise-grade

ISO 27001, GDPR and SOC 2 aligned.