Synopsis
The rise of generative tools has made it easier than ever to create video with AI—a game changer for enterprise communication, marketing, training, and onboarding. This blog explores how businesses use AI video making to produce custom, high-quality videos at scale, often in multiple languages and styles. From sales explainers to CEO messages and internal tutorials, the ability to generate AI video quickly reduces cost and speeds up delivery. We’ll examine the platforms that allow you to create video using AI, their core features, and the industries leading adoption. With increased focus on visual storytelling, enterprises are turning to AI video creation to stay ahead in a content-driven market.
Table of Contents
- What Does It Mean to Create Video with AI?
- Key Benefits of AI Video Making for Enterprises
- Use Cases in Internal and External Communication
- Platforms That Allow You to Generate AI Video
- How to Create Video Using AI – Step-by-Step
- Impact on Traditional News Channels
- Challenges in AI Video Making and How to Solve Them
- The Future of AI-Driven Video Production
What Does It Mean to Create Video with AI?
To create video with AI means using artificial intelligence tools to generate video content automatically. These platforms can script, voice-over, animate, and edit videos with minimal human input.
Key Benefits of AI Video Making for Enterprises
AI video making reduces production time, costs, and dependence on large teams. It enables rapid localisation, consistent branding, and easier scaling across geographies and departments.
Use Cases in Internal and External Communication
Organisations use AI video creation for HR onboarding, corporate announcements, sales pitches, investor updates, and training. AI allows them to produce on-brand content rapidly with low overhead.
Platforms That Allow You to Generate AI Video
There are several tools to generate AI video, offering features like avatar-based videos, text-to-speech narration, language localisation, and real-time rendering. Examples include Synthesia, Pictory, and Lumen5.
How to Create Video Using AI – Step-by-Step
To create video using AI, start with a script or prompt, choose your template or avatar, select a language and voice, add visuals or branding, and generate the final file—all in minutes.
Industries Leading the AI Video Creation Trend
Tech, finance, healthcare, retail, and education sectors are adopting AI video making for both internal efficiencies and customer engagement, thanks to its scalability and personalisation potential.
Challenges in AI Video Making and How to Solve Them
Some challenges include robotic tone, limited creative control, and ethical concerns. However, newer platforms offer natural voice options, script flexibility, and compliance checks to address these.
The Future of AI-Driven Video Production
The next wave of AI video creation will include real-time video personalisation, conversational avatars, integration with CRMs, and generative design for smarter enterprise storytelling.
FAQs
What does it mean to create video with AI?
To create video with AI means using software that generates videos automatically using input scripts, text prompts, or templates—often including avatars, voice-overs, and branded visuals.
How is AI video making beneficial to companies?
AI video making saves time and budget, allowing companies to quickly produce high-quality videos for internal training, marketing, or communication without hiring a full production team.
What platforms can generate AI video?
Popular tools that generate AI video include Synthesia, Lumen5, Pictory, and Runway. These platforms offer easy workflows to transform text or scripts into dynamic, professional-looking videos.
Can I create video using AI for training purposes?
Yes, you can create video using AI to build training modules, explainer videos, and onboarding content. Many tools support voiceovers, subtitles, and multiple languages for accessibility.
Is AI video creation replacing traditional video production?
AI video creation is not replacing traditional video entirely but offers a complementary solution for quick, scalable, and cost-effective content needs, especially in enterprise environments.

Jatin Maan
Jatin Maan is a beacon of enthusiasm, and his eyes are alight with a creative spark whenever the media and marketing world is mentioned. With nine years of rich experience, he's not just seasoned; he's driven by a deep-seated passion to push the boundaries of digital marketing and content.