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How To Generate Revenue From Your OTT Platform

How To Generate Revenue From Your OTT Platform

While the world is still adjusting to post-pandemic circumstances, entrepreneurs are revisiting their business strategies. While considering new approaches for sustainable business growth, OTT platforms have a crucial role to play . Easy access to the internet, affordable 4G mobiles phones, and significant innovations in video streaming platforms have been …

How To Take Your Business Virtual via OTT Platform

How To Take Your Business Virtual via OTT Platform

As the world keeps adopting new ways to keep communities safe, businesses seek innovative ways to stay afloat and boost productivity amidst the ever-fluctuating global market scenarios. So, how do you retain and increase sales, brand visibility, revenue, and scale your business, all at the same time? Well, the answer …

Retail Buying Experience through Virtual Showroom

Retail Buying Experience through Virtual Showroom

In the recent past, the retail industry has seen various challenges and innovations that changed the way retail experience is delivered today. From buying everything from physical store to getting products home delivered via online stores, there has been a prominent shift in the way customers purchase products and services. …

8 STEPS TO STARTING IN OTT BUSINESS LANDSCAPE

8 STEPS TO STARTING IN OTT BUSINESS LANDSCAPE

We may all agree that every OTT technology platform is basically designed with Transcoding, hosting, and encryption as three pillars for building an efficient OTT workflow. There may be several big names in the field already: Amazon, Apple, Netflix, HBO. But who can deny room for innovation and exploration? By …

Data Protection And Security: An Important Layer For Video Tech

Data Protection And Security: An Important Layer For Video Tech

Virtual Events & Security The usage of video applications to interact with people and conduct business has increased significantly after Covid-19 pandemic. This is majorly due to the companies shifting towards the remote-work environment and relying on virtual event platforms to connect with their employees and customers. But the rise …

The Subtle Art Of Not Giving A Poor Virtual Event Experience

The Subtle Art Of Not Giving A Poor Virtual Event Experience

It comes as no surprise that virtual events are the future. But how do you navigate through challenges to actually conduct a successful one? A virtual event has multiple elements to it and you have to get most of them right to ensure your attendees have a good experience. In …

How Virtual Events Are Re-shaping The Events Industry

How Virtual Events Are Re-shaping The Events Industry

The frugality resulting from the unprecedented global challenge has caused businesses to develop a new strategic approach with regards to event hosting and business networking. Live events, concerts, premiers, AGM, conferences, sports events, etc. are met with an abrupt dead-end and the events industry has been forced to go virtual. …

[Tip Of The Week]: Measuring Virtual Event ROI

[Tip Of The Week]: Measuring Virtual Event ROI

Virtual event analytics can set you in the right direction when you are looking to scale, customize, and promote your events. It can also help you to accurately measure the return on every investment you make with regards to virtual event streaming. Let us break down a few KPIs that …

Virtual Takeaways from 2020 to win in 2021?

Virtual Takeaways from 2020 to win in 2021?

2020 was an unprecedented year that had hit businesses across industries with a looming uncertainty. Due to vulnerable health circumstances, work from home had become the norm and daily business operations underwent drastic changes. Most organizations had to revamp their strategies and resort to digital transformation to sustain and drive …

[Tip of the week]: Marketing your Virtual Event

[Tip of the week]: Marketing your Virtual Event

Virtual event streaming has emerged as the newest alternative to physical events. With many businesses opting for the former, creating a buzz and achieving visibility can be significantly challenging. In such a case how can one market a virtual event to get the best results? The gamut of marketing a …

[Tip of the Week]: Gamify your virtual event

[Tip of the Week]: Gamify your virtual event

In the event industry, gamification of events has been increasingly gaining prominence as event organizers try to engage their virtual event attendees. It is a fun way to make the experience a memorable one for all parties involved. Here are some benefits: High Engagement The anticipation of attractive rewards will …

[Tip of the Week]: White-Label your virtual event

[Tip of the Week]: White-Label your virtual event

With virtual events taking the center-stage, how do you ensure that your customers remember your brand and keep coming back to your product? Developing a virtual event platform for your business from scratch is not a great option. A white label solution allows you to re-brand the virtual event platform …

5 industries that will unleash the power of video in 2021

5 industries that will unleash the power of video in 2021

2020 was a year that saw a lot of industries pivoting to the virtual model to ensure that the operations continued uninterrupted. Video technology is playing an increasingly important role in every sphere of our lives. In this blog post, we will look at 5 key industries that have the …